Our ”take” on PR is that we are at a pivotal intersection — where traditional and new media meet. Social media and its effective inclusion in successful, established marketing strategies is the direction we’ll take when we go to work for you.
Social media ranges from Facebook to Twitter, from YouTube to Yelp, with hundreds of communities and networks in between. With a long history of productive client engagements, Jan Idelman Creative Group is integrating the intelligent use of Social Media for our clients.
Jan Idelman Creative Group utilizes social media to create “buzz”, to spread the word and to cost-effectively extend your reach beyond traditional media, marketing and public relations to the places where your customers, prospects and clients are spending time online.
- Over 350 million users are on Facebook.
- More than 50 million on Twitter.
- 96% of Gen-Y (Generation Y) youth have a social network profile.
- Seniors visit Facebook and YouTube more than Amazon.com!
- Over 18.7 billion videos streamed in 2009.
Jan Idelman has created strong relationships with the media and strategies for exposure locally, regionally, and nationally, producing measurable results for our clients. Recently, Jan Idelman Creative Group began working with startup entrepreneur and social media specialist Patrick Barbanes. Within two weeks, we secured a coveted appearance for him on local NBC affiliate South Florida Today show.
View the appearance here.
We’ve also supplemented and incorporated social media into other clients’ marketing plans, leading to a high return on engagement and investment.
For Himmarshee Bar & Grille, we invented #Twineup, a Twitter-powered wine tasting that has sold out five months in a row. The event brings new guests and repeat diners to the restaurant while increasing customer loyalty.
Read more about our Twitter-promoted events here.
Whether you’re planning a one-time event, launching a product, opening a business or revitalizing your current brand, you’ll want to take advantage of a new media component.